John Boyega Resigns From Jo Malone Ambassadorship After Being Cut From Chinese Campaign [UPDATED]


John Boyega.

John Boyega.

Photo: Stuart C. Wilson/Getty Images

On Monday, John Boyega announced that he would be stepping down as Jo Malone’s global ambassador via social media. His decision came following the news that the “Star Wars” actor had been cut out of an advertisement he had conceived, directed and starred in when it launched in the Chinese market, a choice many see as blatantly racist. For the Chinese version of the ad, Boyega was replaced by Liu Haoran, but many elements of Boyega’s original concept for the film remained unchanged. What’s more, Boyega had apparently not been made aware of this choice until the Chinese version of the film had gone public. 





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